The program consists of group training with dynamic interval workouts, nutrition and supplement plans and highly qualified trainers. Members often join through initial Challenges, which are scheduled seven times per year. For members seeking to maintain their fitness routine, additional Challenges, such as one designed to lose 5 percent body fat in six weeks, are also available. Successful Challengers most often endear themselves to The Camp and become members.

The trio of co-founders includes husband and wife team Luis and Alejandra, proven entrepreneurs and Dr. Sam Bakhtiar, a celebrated self-help author and fitness expert. They have perfected The Camp’s unique approach to health and fitness and are now expanding the brand across the country.